Challenges
- As a company on the US East Coast, SynapOne worked on primarily government projects and had a very basic website.
- The website was not a marketing platform and did not generate leads or provide updated information.
- The company wanted the website to bring clients other than the government.
Our Strategy & Solutions
- In 2019, Intermind started by creating a new website with a fresh look.
- Informative and relevant content was added along with infographics and decks.
- The website was enhanced to meet their marketing goals.
- Intermind delivered a website with a fresh look with many features, yet did not make the company look like a startup.
- The website was made appealing to all clients.
- Intermind also designed and created corporate and product brochures
Business Impact
- The website immediately generated new leads.
- The new website was fast-loading, user-friendly and had a lot of features.
- The content was updated and provided relevant information with infographics.
- The new website was SEO friendly and increased the client conversion ratio.
- For the first time, SynapOne looked at its website as a marketing platform to bring in leads and generate revenue.