Job Description

As a Digital Marketing Intern specializing in SEO and Email Marketing, you will gain hands-on experience in developing and implementing effective online marketing strategies. You will work closely with our marketing team to enhance our online presence, drive traffic to our website, and engage our audience through targeted email campaigns.

Responsibilities

Search Engine Optimization (SEO)

• Conduct keyword research to identify high-performing keywords and content opportunities.
• Optimize website content, meta tags, and on-page elements to improve search engine rankings.
• Assist in developing and implementing link-building strategies.
• Monitor and report on website performance using tools like Google Analytics, Google Search Console, and other SEO tools.
• Stay updated with the latest SEO trends and best practices.

Email Marketing

• Assist in the creation, scheduling, and execution of email marketing campaigns.
• Segment email lists based on demographics, behavior, and engagement.
• Design and test email templates to improve open rates and click-through rates.
• Analyze email campaign performance and provide actionable insights.
• Ensure all email communications comply with current email marketing regulations and best practices.
• Curate potential email database using tools like LinkedIn sales Navigator.

Qualifications

• Currently pursuing or recently completed a degree in Marketing, Communications, Business, or a related field.
• Basic understanding of SEO principles and digital marketing concepts.
• Familiarity with email marketing platforms such as Mail-Jet is a plus.
• Familiarity with generative AI tool e.g. ChatGPT, Dall-E, Gemini is a must .
• Proficient in Microsoft Office Suite (Word and Excel).
• Good analytical and problem-solving skills.
• Good written and verbal communication skills.
• Ability to work independently and as part of a team.

What We Offer

• Hands-on experience with real-world SEO and email marketing projects.
• Mentorship and training from experienced marketing professionals.
• Flexible working hours and the possibility of remote work.
• Opportunity to contribute to meaningful projects and make an impact.
• A collaborative and supportive work environment.